Unbiased Insane Labz Insane Whey Protein Review

This Insane Labz Insane Whey Protein Review was an Amazon Lightning Deal, priced at $49.99. Is that price too good to say no? Is Insane Labz Insane Whey worth your money? The Miami Herald believes Insane Whey “is the best supplement choice in 2023.” Did Insane Labz pay for publicity, or will you have buyer’s remorse?

🌟 As a certified strength and conditioning expert (NSCA) and nutrition specialist (CISSN), I’m here to give you straightforward, no-nonsense reviews. Everything I share is based on my hands-on experience with the product.

👥 I review products based on your requests and my personal interests—no sponsorships, no brand influence. My reviews are rooted in product quality alone, and I’m not afraid to call out proteins that fall short.

💼 Transparency is a priority. While I may include affiliate links, my opinions are never for sale.

🔍 My goal is to keep things simple, clear, and direct so you can feel confident and fully informed with every review you read, empowering you to make the best decisions for your fitness journey.

📖 Insane Labz Whey Review Details

In this Insane Labz Whey Review, I’ll uncover whether you should have this product in your post-workout protein arsenal. Spoiler alert: it’s artificially protein inflated. In this review, you’ll learn why Insane Protein raises serious red flags, from amino spiking to questionable ingredient sourcing.

I break down the leucine content, which is well above the industry average, revealing the likelihood of amino spiking and how that impacts your post-workout recovery. I also compare Insane Whey to three superior protein powders—ON Gold Standard, Animal Isolate, and Ascent Native Whey—to show how it falls short in quality, transparency, and value.

This Insane Whey Review covers everything, whether you’re looking for taste, mixability, or nutritional integrity. I conclude that Insane Labz Insane Whey is a budget-friendly option, but it’s far from trustworthy. Keep reading to discover why Insane Protein scored just 25 out of 50 and why I wouldn’t recommend it, even for those on a tight budget.

Let’s examine every exercise-goer’s post-workout question: how many scoops of protein should you take?

🏋️‍♂️ How Many Scoops of Insane Labz Insane Whey Protein Should You Take Post-Workout?

Research suggests that to stimulate muscle growth, you should aim for 25 grams of protein with up to 3 grams of leucine. Here’s what we know about Insane Whey Protein per serving: 25 grams of protein with 3.3 grams of leucine. On paper, one scoop should be enough to stimulate muscle growth.

Unfortunately, based on my detailed review, Insane Labz Whey Protein is an amino-spiked protein powder. The specific amino acids used to inflate the protein count artificially are unknown. Because of this, I recommend taking 1.5 scoops if you’re mixing with water to ensure adequate protein content.

If you want to maximize the servings in your container of Insane Whey Protein, consider using high-protein skim milk. According to the USDA, high-protein skim milk provides 13 grams of protein with 1.3 grams of leucine per 8-ounce serving. Mixing one scoop of Insane Whey with 8 ounces of skim milk can help you reliably hit the 3-gram leucine threshold for muscle growth.

💰 Best Place to Buy Insane Labz Insane Whey Protein Powder

• Amazon Lightning Deals: $49.99, 60 servings, $0.83 per serving
• Amazon (Normal Price): $64.99, 60 servings, $1.08 per serving
• InsaneLabz.com: $64.95 (+ $6.99 S&H), 60 servings, $1.20 per serving

Insane Whey Protein is available on Nutrastop.com and BestPriceNutrition.com for $54.95 (sale price). These lower prices may reflect efforts to clear inventory, suggesting the product

😌 Does Insane Labz Have a Money-Back Guarantee 

I’m confused by the Insane Labz Mad Chemist Guarantee—what does it even mean?

Does it promise a refund if the product doesn’t meet your standards? Or does it guarantee that the product is made in a facility that meets or exceeds government good manufacturing practices? To clarify, I contacted an Amazon representative for more information. Amazon offers a 30-day guarantee for unopened, returnable products. However, Insane Labz does not offer a money-back guarantee.

Value: 2 out of 10. Value is a comprehensive score considering brand reputation, integrity, and honesty. Even after researching, I’m still confused about the Mad Chemist Guarantee. Being positive, you can’t deny you’re getting protein at a budget price.

🤯 Is Insane Labz Insane Whey Amino Spiked?

I’m unaware of Insane Whey, nor do I see much advertising about the product. Seeing an amino acid profile was a great start. Looking at the amino acid profile, the amount of leucine per serving is alarming: 3283 mg. That is an abnormally large amount of leucine per serving. 

In contrast, the average amount of protein powder is 10% leucine, while leucine ranges from 9% to 11%. Insane Whey has 13% Leucine. What is the representative response for the higher-than-usual leucine percent? The Mad Chemist shared, 

“Our whey protein are made via proprietary gentle filtration systems that prevent the protein structure from denaturing, maintaining an unrivaled amino acid profile and optimizing the health benefits whey protein is known for delivering.”

This high amount of leucine in Insane Labz Whey Protein is chartering into grass-fed and New Zealand Whey Isolate. If you want an in-depth review, check out my AGN Roots Grass Fed Whey Protein Review and Antler Farms Whey Protein Isolate Review. Both of those proteins have been verified to be legitimate.   

Let’s briefly compare Insane Labz Whey Protein leucine content to three nationally recognized protein powders. I have verified all three of these brands as non-amino spiked.

Brand	Leucine per Serving	Leucine Percent per Serving	Potential Amino Spiked?
Insane Labz Whey	3.3 grams	13.13%	Yes
ON Gold Standard Whey	2.6 grams	10.83%	No
Animal Isolate	2.7 grams	10.70%	No
Native Fuel Whey	2.6 grams	10.40%	No

Research shows that leucine percentages range between 9% and 11%; the average is 10%. When protein powders are outside 11% leucine, that indicates that the powder is amino-spiked or the cow has access to its natural diet. The price point of Insane Labs Whey indicates that this protein is a standard blended protein. All signs point to Insane Protein being artificially inflated with amino acids. 

Let’s look more in-depth at the three superior protein powders than Insane Labz Insane Whey.

💥 Protein Powders Better than Insane Labz Insane Whey

Here are my quick comparison metrics to see how Insane Protein measures up to the competition:

• ON Gold Standard Whey: Non-amino spiked, reputable, and offers better flavor variety.
• Animal Whey Isolate: High-quality flavor and integrity.
• Ascent Native Whey: An excellent option for natural ingredients.

🆚 Comparing Protein Sources: Insane Whey vs Gold Standard

$10 more, you get the best-blended protein powder in the market. You also get a wide variety of flavors. You’ll be okay with drinking all the flavors. With some flavors, you’ll be smiling. ON Gold Standard Whey is a nationally recognized brand for its quality and transparency. It has a gold medal for a reason. Purchase directly from my Amazon. If you want to read my full unbiased review of ON Gold Standard, go here. 

Comparison Metrics	Insane Whey Vanilla	ON Gold Standard Vanilla Ice Cream
Leucine	3.283 grams	2.6 grams
Leucine Percent	13.13%	10.83%
Total BCAAs	7.0 grams	5.5 grams
Protein per Serving	25 grams	24 grams
Carbs per Serving	2.7 grams	4 grams
Total Sugars	1.2 grams	1 gram
Calories	130	120
Serving Size	34 grams	31 grams
Number of Servings	30	29 servings
Amazon Price	$34.99	$39.04
Price per Serving	$1.17	$1.34

🆚 Comparing Protein Sources: Insane Labs Whey vs Animal Whey Isolate

In my Animal Isolate Whey Protein Review, I shared that the flavor profile is worth purchasing a five-pound container. My overall grade for Animal Whey Isolate is 83%, earning it a “Good” grade. You can purchase Animal Isolate directly from Amazon. So you’re aware, the strawberry flavor may be a little bitter if you don’t like dried fruit in your protein shake. 

Comparison Metrics	Insane Whey Vanilla	Animal Whey Isolate Vanilla
Leucine	3.283 grams	2.7 grams
Leucine Percent	13.13%	10.8%
Total BCAAs	7.0 grams	5.6 grams
Protein per Serving	25 grams	25 grams
Carbs per Serving	2.7 grams	3 grams
Total Sugars	1.2 grams	2 gram
Calories	130	120
Serving Size	34 grams	33 grams
Number of Servings	30 servings	26 servings
Amazon Price	$34.99	$35.99
Price per Serving	$1.17	$1.59

🆚 Comparing Protein Sources: Insane Protein vs Ascent Native Fuel Whey

I awarded Ascent Native Fuel Whey an “Okay” score in my review. When you examine the science behind native whey, it seems like a protein powder that can help accelerate muscle protein synthesis because it offers a naturally higher amount of leucine. However, when compared to standard milk, it’s not much better. 

However, if you’re looking for a very affordable protein powder with zero artificial ingredients, Ascent Native Whey is one of the better options on the market. You can purchase it directly from Amazon. 

Comparison Metrics	Insane Whey Vanilla	Ascent Native Whey  Vanilla Bean
Leucine	3.283 grams	2.6 grams
Leucine Percent	13.13%	10.40%
Total BCAAs	7.0 grams	5.7 grams
Protein per Serving	25 grams	25 grams
Carbs per Serving	2.7 grams	2 grams
Total Sugars	1.2 grams	1 gram
Calories	130	120
Serving Size	34 grams	31 grams
Number of Servings	30 servings	29 servings
Amazon Price	$34.99	$33.74
Price per Serving	$1.17	$1.16

✔️ Is Insane Labz Protein 3rd Party Tested?

My container of Insane Labz Whey has the classic cGMP stamp of approval. This means that the ingredients used in their protein are manufactured under FDA standards to ensure cleanliness and proper handling. However, if you’re looking for true third-party certifications, you won’t find them on Insane Labz Protein products.

Amino Spiking: 1 out of 10. Poor customer service and misleading amino acid profile. When a customer service rep shares, Insane Labz uses a proprietary filtration method. You already know you have a low-quality protein powder.

🤝 What’s the Best Way to Mix Insane Labz Insane Whey Protein

Mixing directions are as follows with Insane Labz Insane Whey. 

• One level scoops
• Add 12-14 ounces of water
• Mix thoroughly in a shaker or blender

I encourage people to follow the recommended liquid amount. I found the birthday flavor overly sweet and unbearable. Regarding how it mixes? Insane Labz advertises on their website and the Amazon purchase page without guaranteeing clumps. Does it hold up? I have no complaints

⚖️ What’s the Scoop Size for Insane Whey Protein

One serving of Insane Protein Birthday Cake is 34 grams. One scoop is just short of one serving.

Protein Shake Mix: 10 out of 10. No questions about that guarantee.

🧪 Insane Labz Insane Whey Protein Ingredients

Here is the Insane Labz Insane Whey ingredient list for Birthday Cake. 

Insane Labz Whey Protein Ingredients	Purpose
Whey Protein Concentrate 80%	Primary protein source
Whey Protein Isolate 90%	Secondary protein source: more refined with lower fat and carb content for leaner protein.
Sunflower Lecithin	Emulsifier improves the mixability and texture of the protein powder.
Natural and Artificial Flavoring	Flavoring
Xanthan Gum	Thickening agent
Sucralose	Non-caloric sweetener
Acesulfame Potassium	Additional non-caloric sweetener

Nine ingredients are listed for Insane Whey, and that’s a good start. However, all good graces go out the door when you realize this protein powder is amino-spiked. What else about the ingredients could be misrepresented if the label is misleading? What else is Insane Labz hiding about this product?

Then again, it’s concerning to see a warning label on a protein powder stating, “Do not take over its recommended dosage.” The warning mentions, “…if you experience rapid heartbeat, dizziness, severe headaches, or shortness of breath,” which is alarming. While I didn’t experience these issues, I believe these warnings are intended for their pre-workouts, not their protein powder.

🌍 Does Insane Labz Import Their Protein Powder?

Insane Labz promotes its powder as made in the US. However, it doesn’t highlight the fine print: “With domestic and foreign ingredients.” While Insane Whey is assembled in America, it uses low-quality whey protein from the lowest-priced whey distributor. 

Ingredient List: 6 out of 10. I’ve never seen warning labels on supplements like this on a protein powder. No specific recommended daily dosage is listed on the label—only a vague suggestion to “spread protein usage throughout the day.” Combined with the amino spiking and these vague warnings, can you fully trust this protein powder?

✅ Insane Labz Insane Whey Nutrition Facts

Here are the Nutrition Facts for Insane Labz Insane Birthday Cake protein powder. 

Nutrients	Amount per Serving
Serving Size	34 grams
Calories	130
Total Fat	2 grams
Sodium	53 milligrams
Total Carbohydrates	3.1 grams
Dietary Fiber	140 milligram
Total Sugars	1.3 grams
Protein	25 grams

🍗 How Much Protein Does Insane Protein Have Per Serving?

Birthday Cake: 25g of Protein per serving / 34 gram serving  = 74% protein per serving 
Chocolate: 25g of Protein per serving / 36.5 gram serving = 68% protein per serving 
Chocolate Peanut Butter: 25g of Protein per serving / 38.4 gram serving = 65% protein per serving 
Cookies & Cream: 25g of Protein per serving / 35.5 gram serving = 70% protein per serving 
Strawberries & Cream: 25g of Protein per serving / 34 gram serving = 74% protein per serving 
Vanilla: 25g of Protein per serving / 34 gram serving = 74% protein per serving 

Average amount of protein per serving for all flavors = 71% Protein per Serving

Top three percent protein per serving for Insane Whey

1. Vanilla
2. Strawberries & Cream
3. Birthday Cake

However, I strongly recommend avoiding Birthday Cake because it is overly sweet. It’s almost not; that’s how sweet it is.

🍨 Is Insane Labz Protein Gluten and Lactose-Free?

Insane Whey protein does not have a gluten-free label. The first protein listed in the ingredients list is whey protein concentrate. Insane Whey is not lactose-free.

I experienced normal GI issues and symptoms drinking Insane Whey: excessive bloating, stuffed stomach, gas mask syndrome.

Nutrition Facts: 6 out of 10. Seeing a protein powder with a small amount of sodium is nice. Insane Whey’s 70% protein per serving is good enough for a 7.0 score. However, the amino acid label is misleading; Insane Whey is an amino-spiked protein powder.

😋 Does Insane Whey Taste Good?

I purchased the Birthday Cake flavor in a 5-lb container. After one shake, 60 servings felt like an uphill battle. You get an initial hint of birthday cake, but it’s quickly replaced by an aggressive, overly sweet aftertaste that overstays its welcome. Following the instructions to mix with 12 to 14 ounces of liquid helps, but it doesn’t fix the issue.

Amazon reviewers agree. Birthday Cake is the least favorite flavor, followed by Strawberries & Cream and Chocolate Peanut Butter. On the other hand, Vanilla ranks as the most tolerable option, though it’s far from great.

Verdict: While some may enjoy sweet protein powders, the sweetness in Insane Whey crosses the line, making most flavors hard to drink. If flavor matters to you, skip this one.

⭐️ Amazon Whey Protein Review: Insane Labz Insane Whey Review

At the time of this review, Insane Labz Insane Whey has earned a 4.4 out of 5 stars on Amazon, based on 1,200 reviews. Here’s what reviewers liked:

• Great mixability.
• A low-carb option for people with dietary restrictions.
• Most people enjoyed the flavors and creaminess.

On the flip side, here are the most common complaints:

• Criticism of the ingredient profile, particularly the use of artificial ingredients.
• Reports of GI issues.
• Several reviewers called it the worst protein they’ve ever consumed.

Despite its 4.4-star rating, I align with the negative reviewers. The overwhelming sweetness, GI issues, and amino spiking make this protein powder one of the most disappointing I’ve tried. Let’s go ahead and wrap up this Insane Labz Whey Review.

💭 Insane Labz Whey Review: Final Thoughts

Insane Whey falls short of its hype. Issues from amino spiking, misleading labeling, and an overly sweet flavor profile will leave you second-guessing your purchase. Affordable, yes. However, the low price point reflects its questionable quality.

If you’re considering Insane Whey, here are three take-home points to keep in mind:

• Amino Spiking is a Red Flag
  • With a leucine percentage of 13.13%, far above the industry average of 9–11%, Insane Whey is almost certainly amino-spiked. This means the protein content is artificially inflated, making it unreliable for muscle recovery or growth.
• The Taste Leaves Much to Be Desired
  • Flavors like Birthday Cake are overly sweet and difficult to drink, even when diluted. Based on reviews and personal experience, vanilla is the best option, but even that isn’t enough to redeem the product.
• Transparency is Lacking
  • The ingredient label includes vague claims like “domestic and foreign ingredients,” there’s no true third-party testing to back up its quality. The warning label on the protein powder raises further concerns about what’s inside.

Verdict: With so many better options on the market, like ON Gold Standard or Animal Whey, Insane Whey doesn’t deliver on what matters most: quality, transparency, and taste. This brings us to the final section: Is Insane Labz Insane Whey worth your money?

🎬 Is Insane Labz Insane Whey Worth Your Money?

If you’re on a budget, it’s hard to deny that Insane Labz Insane Whey is an affordable protein powder—especially if you can snag a deal like I did with a 5-pound container during an Amazon Lightning Deal. However, affordability comes with significant trade-offs, and this product has major quality concerns.

If you’re willing to overlook the glaring issue of amino spiking, then sure, Insane Whey might fit your budget. But as I’ve outlined, there are far better options out there. I’ve provided three alternatives—ON Gold Standard, Animal Isolate, and Ascent Native Whey—that are not amino-spiked and offer better transparency and quality for your money.

Speaking of transparency, Insane Labz raises serious red flags:

• Dishonest product labeling and the vague “domestic and foreign ingredients” claim.
• Warning labels that create unnecessary concern when consumption guidelines aren’t followed.
• Customer service issues that undermine trust in the brand.

And let’s not forget the overly sweet, nearly undrinkable taste of some flavors, like Birthday Cake.

If all you’re after is a cheap protein powder with decent mixability for a post-workout shake, Insane Whey fits the bill. But suppose you can scrape together an extra $10. In that case, you’ll find significantly better options in Optimum Nutrition, Animal, or Ascent—all of which are non-amino spiked and come from brands with better reputations. It’s worth spending a little more to get a trustworthy product.

My final grade for Insane Labz Insane Whey: Don’t Buy. 

Are you looking for more protein reviews? Here are all of JKremmer Fitness unbiased protein powder reviews. Are you looking for a protein review that I haven’t done yet? Email me at my ‘Contact Me’ page, and I’ll do my best to get an unbiased review out in 4 weeks. 

🎼 Insane Labz Final Review Round-Up

Price: 2 out of 10
Amino Spiking: 1 out of 10 
Mixability: 10 out of 10
Protein Ingredients: 6 out of 10
Nutrition Facts: 6 out of 10

Final Score: 25 out of 50, 50%, Save Your Money

📑 Sources

Gorissen, S. H. M., Crombag, J. J. R., Senden, J. M. G., Waterval, W. a. H., Bierau, J., Verdijk, L. B., & Van Loon, L. J. C. (2018). Protein content and amino acid composition of commercially available plant-based protein isolates. Amino Acids, 50(12), 1685–1695. https://doi.org/10.1007/s00726-018-2640-5

Insane Labz. (n.d.). Directed Use Policy. https://insanelabz.com/pages/directed-use-policy

Stark, M., Lukaszuk, J., Prawitz, A., & Salacinski, A. (2012). Protein timing and its effects on muscular hypertrophy and strength in individuals engaged in weight-training. Journal of the International Society of Sports Nutrition, 9(1). https://doi.org/10.1186/1550-2783-9-54

USDA National Nutrient Database for Standard Reference Legacy. (2018). Nutrient content in household measure. https://www.nal.usda.gov/sites/default/files/page-files/leucine.pdf